SMARTY Mobile

Flexibility

Brief.

In a category full of long contracts and rigid plans, SMARTY wanted to show there’s a different way to do mobile. One built around flexibility.

Solution.

We turned media itself into a demonstration of flexibility.

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Awards.

Effie Awards UK

Internet & Telecom - Bronze

The Marketing Society Awards

Customer Engagement & Loyalty - Winner

Brand Communication (Medium) – Shortlisted

Creative Strategy – Shortlisted

Customer Engagement & Loyalty – Shortlisted

Next

The AA